After all, it’s only a number. Incorrect.
Lamar Jackson of the Baltimore Ravens, who wears the number eight, and Dale Earnhardt Jr., a well-known NASCAR team owner and former driver, whose team owns the number eight in its sport, were reportedly involved in a legal issue last week.
Earnhardt Jr. applied to have the particular font of his well-known number protected as a trademark with that styled No. 8. Following that, Jackson objected.
As some have claimed, there was no legal debate or battle about the number. Instead, Earnhardt Jr. gave up the endeavor swiftly.
Earnhardt explains why in his well-liked podcast.
“I learned on social media about the same time as everybody else did that Lamar was contesting our trademark application,” Earnhardt said. “He wasn’t suing me. He’s just contesting it.
When I first heard about it, I was certain it was over the Bud 8. But after investigating, I discovered that it was that font from JR Motorsports. And that was something we would never use again. Forever… So, no, it’s not a problem. There is no problem… I didn’t want this to grow ugly without cause.
JR Motorsports, his company, made an effort to obtain trademark rights for the No. 8 that was featured on his now-famous Budweiser vehicle. His current car has been running a different styled No. 8 since 2019.
After Jackson objected, Earnhardt swiftly backed off, saying he “never intended to use that version of the number.”
It was simply never a problem, despite what certain media outlets said it was or would be.
